Social networking websites enable South Yorkshire Fire and Rescue to connect and maintain relationships with other fire services from all over the globe, expanding our networks by connecting with people, cross-pollinating ideas and experiences at the click of a button. They also allow us to communicate fire safety messages to people in South Yorkshire in new and more innovative ways.

Currently, Corporate Communications posts social media content on behalf of the organisation via platforms including:

• Twitter- information including incident updates, fire safety messages, dates of events/open days/diversionary activities, links to recent press releases

• You Tube- videos relating to recent press releases, fire safety initiatives and the Corporate Campaigns strategy

• Flickr- images including stock appliance and station photographs and images from incidents attended by the organisation